Hello.

I’m a writer with over 25 years of experience crafting interesting ideas and compelling stories for brands big and small.

I’ve written for a diverse, and sometimes weird, range of brands from Applebee’s to Vanity Fair Lingerie and almost every category from auto parts to airlines and finance to health care.

I’d love to talk about your diverse and (fingers crossed) weird copy needs.

Work Experience

2014 to present – Barkley Advertising – Kansas City, Missouri

Associate Creative Director

  • In-restaurant marketing and product naming for Applebee’s & IHOP

  • Brand work for U.S. Bank, Vanity Fair Lingerie, Missouri Lottery, Big O Tires, Wawa, AMC Theatres, Mariner Wealth Management and GEHA

  • Branding and identity packages for NCAA, Torn Label Brewing & Big Slick Celebrity Weekend.

 

2011 to 2014 – VML – Kansas City, Missouri

Associate Creative Director - Copywriter

  • AOR duties writing TV, radio and digital work for NAPA Auto Parts.

  • I developed digital work for Southwest Airlines, Special K and Kellogg’s master brand.

  • I have created digital and traditional work for Wendy’s, U.S. Bank, Bomboora Vodka, Stella Artois and Coors.

 

2003 to 2011 – Bernstein-Rein Advertising – Kansas City, Missouri

Associate Creative Director - Copywriter

  • I oversaw our McDonald’s business, creating award-winning web, broadcast and outdoor executions. I also worked on Academy Sports & Outdoor, a retail sporting goods chain.

  • My experience also included writing traditional, web, rich media and social executions on Family Dollar, Nebraska Book Company, Banfield Pet Hospitals and Commerce Bank.

  • Historically, I worked on Wal-Mart, Ruby Tuesday and SunCom Wireless (bought by T-Mobile).

 

2001 to 2003 – Marriott Vacation Club International – Orlando, FL

Team Lead/Copywriter

  • I managed a team of copywriters.

  • I coordinated the creation of the brand standards, wrote corporate branding projects and all broadcast and print material for Marriott Grand Residence Club and The Ritz-Carlton Club brands.

 

1999 to 2001 – Yesawich, Pepperdine & Brown – Orlando, FL

Copywriter

  • I wrote broadcast and print for numerous hospitality clients including Best Western, Opryland/Gaylord Palms, Grand Cypress Resorts, Outrigger Resorts, Amerisuites, Wellesley Inn & Suites and The Broadmoor Hotel.

  • I won $80 at the office Halloween party for my inspired Britney Spears costume. I had to do a provocative 60-second self-choreographed dance routine to “Oops, I Did It Again.”

 

Recognition

Webby People’s Voice Award – McDonald’s Honor Angus Integrated Campaign

Local & Regional ADDYs – Orlando and Kansas City Markets

Work featured in US Ad Review and Print Magazine Advertising Annual